Elevate Your Real Estate Game: Key Practices for Success

By Jacqueline Smith

Jacqueline Smith started in real estate in 2015 and sold 52 homes her first year in the business as a solo agent. After considering growing her own team, and exploring different team models, she decided to partner with Place in 2017. The partnership allowed her to fast track her growth, and provide better systems and models to her agent partners. Her and her team in Vancouver Washington now close over $165M in annual sales volume, while keeping the quality of the agent and client experience at the forefront.

Today, let’s discuss three key practices for success in real estate as a real estate agent, addressing the common challenges of finding and creating more business opportunities.

1. Maintain a consistent connection with your database. Building a successful and reliable business requires regular communication with people who know, like, and trust you. Take advantage of opportune moments, such as the start of the year, to reach out to everyone in your database. Express gratitude for their support and referrals, and inquire about their needs. Establishing a win-win relationship, especially with business owners or entrepreneurs, can lead to mutual benefits.

2. Stay well-informed about local and national market statistics. Understanding real estate market trends, property pricing, and values is non-negotiable. Stay updated on market data, as national trends may differ from local experiences. Additionally, recognize micro-markets and variations in different neighborhoods and price points. Use this knowledge to interpret data and educate your clients effectively.

3. Knowing your contracts. Familiarize yourself with the agreements your clients sign, including contingencies and negotiation points. Contracts can evolve, and it’s crucial to stay well-versed in the details. As a real estate professional, continuous education is key to operating at a high level of excellence and competency.

While there are more best practices to explore, these three serve as a solid starting point or a helpful refresher for seasoned professionals. If you need help growing your real estate business, feel free to call or email. I’m always happy to help.