How Real Estate Agents Benefit From Strategic Partnerships

By Jacqueline Smith

Jacqueline Smith started in real estate in 2015 and sold 52 homes her first year in the business as a solo agent. After considering growing her own team, and exploring different team models, she decided to partner with Place in 2017. The partnership allowed her to fast track her growth, and provide better systems and models to her agent partners. Her and her team in Vancouver Washington now close over $165M in annual sales volume, while keeping the quality of the agent and client experience at the forefront.

How important are partnerships when building and growing your business? When I partnered with Ben Kinney in 2017, my motivation wasn’t driven by desperation but rather by the desire to elevate an already successful business. I sold around 100 houses a year but sought someone to help me take my business to a higher level.

Rapid business growth. One of the most significant advantages of my collaboration with Ben was the rapid growth of my business. With a proven path to follow and guidance from someone who had navigated challenges before, I was able to bypass many pitfalls that often hinder new real estate agents. Soon, we were outpacing even those who had been in the business much longer than I had.

Strategic guidance. Partnering with someone more experienced meant I could circumvent common mistakes prevalent in our industry. Ben’s insights were invaluable and helped me refine my strategies, making our growing success more sustainable and impactful.

Enhanced opportunities. The right partnership can unlock a world of possibilities. It presents an opportunity for greater fulfillment and allows you to focus on growth and success rather than just surviving. With the right collaboration, you can open doors to new avenues and leadership opportunities that you might not be able to achieve alone.

What are some common misconceptions about partnerships? It’s essential to understand that partnerships aren’t just for those struggling. Many real estate agents believe that joining a team means doubling their sales to net the same commission. This misconception often comes from those who don’t invest sufficiently in their businesses.

Successful agents treat their business as a true enterprise; they know their numbers, weighing revenue against expenses to determine net profit. Recognizing that a partnership can lead to guaranteed profit margins is crucial. The question is not what you are giving up but what you are willing to invest to secure your future success.

To find the right fit, it’s essential to fully understand the numbers and value proposition behind any potential partnership. A win-win arrangement not only fosters mutual success but also allows both parties to achieve more together than they could alone. The right partnership can unlock numerous investment opportunities and pave the way to meaningful leadership roles.

If you’re ready to take your business to the next level, I’d love to connect and hear about your journey; feel free to call me at (360) 800-1334 or email me at jacqueline@evergreenrealestatepartners.com. There are no strings attached; I’m here to offer insight and support. We might end up partnering and creating something incredible together.