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By Jacqueline Smith

Jacqueline Smith started in real estate in 2015 and sold 52 homes her first year in the business as a solo agent. After considering growing her own team, and exploring different team models, she decided to partner with Place in 2017. The partnership allowed her to fast track her growth, and provide better systems and models to her agent partners. Her and her team in Vancouver Washington now close over $165M in annual sales volume, while keeping the quality of the agent and client experience at the forefront.

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Today, I’m excited to share a game-changing script that has become my all-time favorite. Whether you’re engaging with online leads or connecting with potential clients at open houses, this script is a valuable tool that can elevate your conversations and ultimately help you secure more business.

But before we dive into it, let’s first talk about scripts in general. I often hear people say they dislike scripts because they sound robotic. However, the key is not just reciting words but internalizing them. The first step is memorization, followed by internalization—making the script second nature. The final step involves customization, allowing you to sound more conversational and authentic.

Why bother with a script, you ask? Using a script provides a structured approach that anticipates objections and questions. This preparation ensures you’re ready with thoughtful responses, unlike the uncertainty of “winging it.”

“This script is a valuable tool that can elevate your conversations and ultimately help you secure more business.”

Now, onto the star of the show—the LPMAMA script. LPMAMA stands for Location, Price, Motivation, Agency, Mortgage, and Appointment. This versatile script can seamlessly fit into various scenarios, whether you’re dealing with online leads, engaging at open houses, or conversing with potential buyers.

The LPMAMA script serves as a powerful framework for your conversations. It not only helps you gather essential information to pre-qualify prospects but also enables you to build rapport and trust effortlessly. By following this script, you guide the conversation in a way that benefits both you and your prospective clients.

If you’re eager to harness the full potential of the LPMAMA script, simply fill out your contact information, and we’ll promptly send it your way. It’s a small step that can make a significant impact on your real estate conversations. Feel free to call or send me an email and I’ll help you master the art of real estate dialogues.